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Popular social media platforms for accessing political news

Author Affiliations

  • 1Madras Christian College, University of Madras, Madras, India
  • 2Madras Christian College, University of Madras, Madras, India

Int. Res. J. Social Sci., Volume 6, Issue (3), Pages 11-14, March,14 (2017)

Abstract

Social media is unique as it is used by all the stakeholders in the society; the political class, the people and also the media itself. Both electronic and print media employ social media applications for varied purposes. The electronic media has developed a relationship with this source due to the trending ‘hashtag’ phenomena. And the print media also uses it to upload its print publications online. As there are multitude of media sources available to access political news and information, this study was done to find the reasons for adopting social media by the general population. Each of the social media platforms differ from each other significantly in all respects and so will be its utilization. So it is imperative to find the application which is most favored by the audience. Responses were secured from Indian citizens across the world who are active social media users and access it for political news and information also. And the results were tabulated from the 510 completed questionnaires. The questions were close ended and the sampling was simple random with snowball.

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