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BPO World: An Analysis of the Emergence of BPO Industry in India

Author Affiliations

  • 1Department of Sociology, Ravenshaw University, Cuttack, Orissa,INDIA
  • 2 Department of Sociology, Ramadevi Women’s Autonomous College, Bhubaneswar, Orissa, INDIA

Res. J. Management Sci., Volume 1, Issue (3), Pages 25-29, October,6 (2012)

Abstract

BPO! One reads the word and myriad of well-groomed youth on calls, fast money, and phenomenal lifestyles seem to flash the mind in an instant. That’s just the start. One reads it again, contemplates over it, gets into the unveiled afflictions, and gives it a second thought and a completely differing depiction ignites the mind. Lopsided working hours, unimaginable attrition rate, stress and burnout exhibit its ugly side. No matter how it balances between the pros and cons, the fact remains conspicuous, loud and unchanged. BPO, Business Process Outsourcing, is the mantra of employment, the buzz of present, and the promise of future. Business process outsourcing (‘BPO’) has emerged as a key component of management strategy as a global supply-chain of information and expertise that stretches from Mumbai to Manhattan is etched. The paper tries to discuss about the IT-BPO industry in India which is creating a new growth opportunities and a widespread impact on the country. It is observed that the world is changing and the next ten years are likely to be different from what we have experienced over the past decade. As we enter the new decade, there is a realization that change, adaptability and flexibility will determine the strategic path for organizations. The palpable excitement around one of India’s fastest -growing industries is infectious. The emergence of the information and high-tech economy has resulted in the expansion of the service sector and redefined notions of time, space, distances, boundaries and borders on the global stage.

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